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Centrum X Sammy|Health Supplement TVC Campaign

Plan B Film Production presents Centrum X Sammy|Health Supplement TVC Campaign, a light-hearted and audience-friendly television commercial created to communicate Centrum’s health and wellness message in a clear, relatable, and engaging way.

Featuring Sammy Leung, the campaign is built around everyday observations, natural performance, and an approachable sense of humour. By drawing from familiar routines and simple life moments, the commercial presents the product message in a way that feels easy to understand, memorable, and close to the experience of daily audiences.

The visual approach focuses on clean composition, warm pacing, and bright tonal consistency to support Centrum’s positive and trustworthy brand image. Through expressive acting, well-controlled rhythm, and refined scene direction, the film maintains a natural flow while keeping the communication clear and effective.

This featured project demonstrates Plan B Film Production’s ability to create commercial content that balances brand clarity, human-centred storytelling, and polished execution. The result is a TVC that feels friendly, accessible, and aligned with Centrum’s campaign objective of connecting with viewers through simple and sincere communication.

Client: #Centrum 善存

Agency: Wunderman Thompson Hong Kong

Featuring: #森美

Production House: Invisible Lab Ltd.

Producer: Ying Ying Wong, Samson Yip@Invisible lab

Director: Taolam @planbfilmhk 

Assistant Director: Manlam

DP: Sze Long

Gaffer: Hero

Art Director: Amos

Stylist: 0B

Production Manager: Larry Hui

Make up: Ide

Hair: Dave

Post Production: Eighteen and a half @eighteenandahalf

Producer: Ling @lingtoni119

Offline Editor: Elvan

Online Editor: Tracy @tracylee_car

Colorist: 聰 @chungchow1945

CG: Will

Audio Mixing: Ball Ball @labroe_lee

Contact Us: Website: https://www.planbfilmhk.com/

Email: info@planbfilmhk.com

#VideoProduction #HongKong #Commercial #Filmmaking #PlanBFilm

Production Highlights

This Centrum campaign was produced on location by the Plan B Film Production team, working closely with talent Sammy Leung and the production crew. The shoot focused on clean visuals and a natural, relaxed tone to align with the brand’s health and wellness positioning.


The team managed lighting setup, camera coordination, and on-set pacing to ensure a smooth production process while capturing authentic performances and clear brand communication.


A look behind the scenes of Centrum TV commercial, highlighting director-led performances, character-driven storytelling, and the creative process behind the production.

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NEXT CREATIVE PROJECT TOGETHER

Whether you have a new campaign, a brand initiative or an idea still in its early stages, we are here to help shape it into a story worth telling.


Get in touch with our team — we are ready to assist, advise and bring your vision to life.

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