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Rohto NMN x Jessica Hsuan|OTV Campaign

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BRAND

Rohto

TYPE

Online Video

CATEGORY

Health

LAUNCH DATE

21 November 2023

OVERVIEW

Plan B Film Production is pleased to introduce our latest OTV campaign for Rohto NMN, featuring acclaimed actress Jessica Hsuan. The video leverages Jessica’s refined, intellectual presence to communicate the product’s key health and anti-aging messages in a clear and trustworthy manner.

The creative direction centers on a polished, modern aesthetic that reflects the scientific and wellness-driven positioning of the Rohto NMN product line. Clean compositions, soft lighting, and precise pacing work together to create an environment that feels both clinical and elegant. These elements support Jessica’s calm and confident performance, allowing her to guide viewers through the benefits of NMN supplementation with clarity and grace.

To reinforce the theme of vitality and longevity, the narrative incorporates subtle visual metaphors—measured movement, controlled transitions, and a steady, uplifting rhythm. These cues help connect the brand’s message with the audience’s aspirations for healthier, more energized living.

Jessica’s presence anchors the overall storytelling approach. Her articulate delivery and composed demeanor embody the campaign’s qualities of credibility and sophistication, making the health benefits feel accessible and relevant to everyday life.

From concept development to final polish, the project emphasizes a balance between scientific reassurance and lifestyle appeal. The finished video presents Rohto NMN as a modern, reliable supplement for proactive wellbeing, supported by clear communication and thoughtfully crafted visuals.

CREDIT LIST

Client: 樂敦 Rohto

Featuring: #宣萱

Agency: Michelle, Monie

Production House: Invisible Lab

Producer: Ying Ying Wong

Director: Taolam

DP: Siu Ming

Gaffer: Chi

Art Director: Amos

Production Manager: Raymond

Post Production: Uncle Post

Producer: Sandy

Offline Editor: Sing

Online Editor: Lily

Colorist: 全

Audio Mixing: 聰

CG:圍威喂 Wai Wai Wai Studio, Sing/ Kin

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Get in touch with our team — we are ready to assist, advise and bring your vision to life.

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