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Guerlain L’Essentiel x Christine Kuo|Healthy Glow Foundation Beauty Campaign

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BRAND

Guerlain

TYPE

Online Video

CATEGORY

Beauty

LAUNCH DATE

14 February 2019

OVERVIEW

The production design centered on "Le Marais" and iconic Haussmann-style architecture to provide a sense of timeless luxury. By utilizing the natural, soft overcast light characteristic of Paris, our cinematography team emphasized the L'ESSENTIEL foundation's ability to provide a "Healthy Glow" even in an urban European setting.

The production design centered on "Le Marais" and iconic Haussmann-style architecture to provide a sense of timeless luxury. By utilizing the natural, soft overcast light characteristic of Paris, our cinematography team emphasized the L'ESSENTIEL foundation's ability to provide a "Healthy Glow" even in an urban European setting.

"Taking the vision for Guerlain to the streets of Paris allowed us to capture an authenticity that a studio simply cannot replicate. This project stands as a testament to Plan B Film HK’s commitment to borderless storytelling and our ability to deliver world-class visuals for the world’s most prestigious heritage brands."

CREDIT LIST

CLIENT: GUERLAIN

FEATURING: Christine Kuo (苟芸慧)

PRODUCT: L'Essentiel Healthy Glow Foundation (裸光絲柔精華粉底液)

AGENCY: SPRING PR

DIRECTOR: HARRIS KRISTINTO

PRODUCER: INMA YIP

PRODUCTION HOUSE: Plan B Film HK


#planbfilmhk #OnlinevideoHK #guerlain #苟芸慧 #ChristineKuo #GuerlainHK #LEssentiel #FoundationCommercial #BeautyAdvertising #SkincareMakeup #DirectorHarrisKristinto #ProducerInmaYip #AdvertisingProductionHK

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