Guerlain x Louis Koo｜The Essence of Premium Skincare Online Campaign
BRAND
Guerlain
TYPE
Online Video
CATEGORY
Beauty
LAUNCH DATE
29 September 2018
PROJECT OVERVIEW
Plan B Film HK presents an exquisite collaboration between GUERLAIN and international icon Louis Koo (古天樂). Directed by Harris Kristanto and coordinated by Spring PR, this online commercial redefines luxury skincare aesthetics.
To reflect the premium heritage of Guerlain, our production team utilized a sophisticated dark and gold cool-tone color palette. This high-contrast visual approach highlights the product's luxurious texture and elegant packaging while mirroring Louis Koo’s timeless and refined persona. From the meticulous lighting to the sharp, cinematic cinematography, every frame is crafted to resonate with a high-end audience, demonstrating our expertise in luxury brand storytelling and premium beauty production.
PRODUCTION CREDITS
Client: GUERLAIN
Starring: Louis Koo (古天樂)
Agency: SPRING PR
Director: HARRIS KRISTANTO
Production House: Plan B Film HK
Inquiries: info@planbfilmhk.com
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