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袪濕Free – Just Need Three! feat. Ah Bing|Online Campaign Video

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BRAND

Dampness Free

TYPE

Online Video

CATEGORY

Health

LAUNCH DATE

16 April 2026

OVERVIEW

In digital platforms, visual content often needs to establish clarity and focus within a short timeframe.

This Dampness Free commercial, featuring Ah Bing (from Pomato), is developed for a younger audience with a faster pacing and a more defined visual direction. A pink-toned palette, combined with dynamic graphic treatments and editing rhythm, helps deliver the message in a clear and accessible way.

Built around everyday scenarios, the film uses visual transitions and pacing to present the shift from discomfort to a lighter, refreshed state. The message “Just Need Three” is kept simple and direct to enhance memorability.

Produced by Plan B Film Production, the project focuses on pacing, visual consistency, and post-production design, aligning the content with digital viewing behavior while maintaining a smooth and coherent viewing experience.

CREDIT LIST

Client : 袪濕Free @dampnessfree 

Featuring: 阿冰 @sabrinapingping_ 


Production House : PlanB Film Production @planbfilmhk

Director : Manlam @messymanlam

Producer : Ting @erica.ting & Inma @popeyedog

DP: Sze Long @szelong_story

Gaffer: Tak Gor

Art Director/ Stylist: Dawn @10gdawn 

PM: Larry


Post-production : Module @module.47

Post-Producer: Chris @chrissy_Ith

Offline : Abby @abbbedit

TC: Chung @chungchow1945

Online : Leung @gdeg.vfx

Sound design and Audio Mixing : Dickson Chan @im_just_dnoise

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