Mannings x Lucy｜Chinese New Year Online Campaign

Plan B Film Production presents the Mannings x Lucy Chinese New Year online video, a cheerful and attention-grabbing piece built around a lively children’s song performed by Lucy.
The song’s lyrics cleverly embed various health-care reminders, turning essential wellness habits into fun, memorable lines. Lucy’s charming expressions and energetic performance become the heart of the film, giving the video a cute and festive personality perfect for the New Year season.

One of the biggest challenges in this production was the extremely limited shooting window—only four hours to complete the entire commercial. This constraint required meticulous planning, fast-moving coordination, and highly efficient teamwork across all departments. From lighting and art direction to camera movement and performance coaching, every element had to be executed with precision and speed.

Despite the tight timeline, the crew delivered a polished, lively piece that blends music, education, and festive cheer. The result highlights both Lucy’s adorable appeal and Mannings’ commitment to promoting everyday health in a joyful and relatable way.

This project showcases Plan B Film’s capability to produce high-quality, performance-driven content under demanding schedules—combining creativity, technical discipline, and seamless team collaboration.