Mannings｜Send Love, Give Health Chinese New Year Campaign
BRAND
Mannings
TYPE
Online Video
CATEGORY
Branding
LAUNCH DATE
5 January 2023
OVERVIEW
Plan B Film proudly presents the vibrant 2025 Chinese New Year campaign for Mannings Hong Kong. Working alongside the creative team at SO DON’T BORE & Andrea, the production team delivered a festive and energetic commercial centered on the holiday theme of "Send Love, Give Health" (小小祝福 大大心意).
Directed by Taolam and produced by Inma, the video captures the bustling, joyful energy of pre-CNY shopping. Cinematographer Sze Long and Art Director GK utilized the signature Mannings red-and-white color palette to create a highly recognizable, celebratory atmosphere. The final product, expertly refined in post-production by 18andahalf, reinforces Mannings as the go-to destination for New Year health essentials. This campaign is a prime example of Plan B Film’s ability to execute large-scale, culturally relevant seasonal marketing campaigns.
CREDIT LIST
Production House: Plan B Film
Client: Mannings (萬寧)
Agency: SO DON’T BORE & Andrea
Director: Taolam
Producer: Inma
Assistant Director: 華Dee (Wah Dee)
Director of Photography (DP): Sze Long
Gaffer: Keung Keung
Art Director: GK
Production Manager: Kenny Chan
Production Assistants: Ken, Wilson
Post-Production House: 18andahalf
Post Producer: Ling
Offline Editor: Elvan
Online Editor: Hong
Colorist: Chow Chung
Audio Mixing: Ball Ball
#PlanBFilm #PlanBFilmHK #Mannings #萬寧 #ManningsCat #CNY2025 #ChineseNewYear #TaolamDirector #SO_DONT_BORE #FestiveMarketing #RetailAdvertising #CommercialProductionHK #InmaProducer #HealthAndBeauty #GiftingSeason
Official Portfolio: www.planbfilmhk.com
Business Inquiries: info@planbfilmhk.com
BEHIND THE SCENES
Behind-the-scenes moments from the filming of Mannings Hong Kong’s “Send Love, Give Health” Chinese New Year campaign. The images capture the festive on-set atmosphere, cast performances, and large-scale production coordination, highlighting how vibrant visuals, cultural details, and energetic storytelling came together to celebrate the spirit of the Lunar New Year.
Behind-the-scenes photos from Mannings Hong Kong’s “Send Love, Give Health” Chinese New Year campaign, showcasing on-set moments, festive visuals, and the production process.
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