yuu｜Elite Task Force – Sze Kei’s $88 Combo Online Campaign

Plan B Film Production proudly presents yuu “Elite Task Force – Sze Kei’s $88 Combo,” a creative miniature-themed commercial recognized with the 2023 Kam Fan Award (HK4As) – Film Craft: Production Design Gold.

This film transforms a simple shopping promotion into an imaginative “task-force mission,” with Sze Kei leading the charge through a handcrafted miniature world. The production design features highly detailed scale-model environments, expressive props, and stylized camera work that bring a unique tactile charm to the entire piece.

The narrative plays on a playful “special ops” concept—Sze Kei humorously navigates the mission to reveal her personal $88 combo recommendations. Dynamic editing, miniature action moments, and comedic visual cues enhance the energy, giving the film a bold yet lighthearted tone that aligns perfectly with the yuu brand spirit.

Each scene blends cinematic motion with miniature craftsmanship, creating a world where humor and design intersect. Sze Kei’s charismatic performance anchors the storytelling, adding personality and charm as she interacts with the miniature sets and mission elements.

This award-winning commercial stands out not only for its creative concept but also for its exceptional production design, demonstrating Plan B Film Production’s ability to merge storytelling, craft, and brand communication into a compelling, highly shareable campaign.