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PRODUCTION DIARY & INSIGHTS
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Repeated testing, just to achieve a one-second shot
Sometimes the shots you see in an advertisement may seem simple, but in fact the staff will spend a lot of effort testing them behind the...


7 Key Preparations Before Choosing a Production House
Before searching for the right production house, it’s essential to be well-prepared. Here are seven key factors to help you effectively choose and collaborate with a production company: Clarify Your Video Needs Determine the type of video you want to produce (e.g., online video , corporate video , TV commercial ) and its purpose, which will guide the entire production process. Define Your Target Audience Clearly identify who your target audience is, so the production company


How long does it take a Production House to make an advertisement?
The time it takes to create an ad will vary based on a number of factors, here are some key considerations: 1. Pre-production Timeframe ...


Production House Pricing in Hong Kong|How Much Does Video Production Cost?
If you are researching production house pricing in Hong Kong, the cost is rarely determined by video length alone. The final production budget usually depends on the type of video, shooting days, crew size, director and cinematography team, art direction, casting, location, post-production, music, voice-over and usage rights. A 15-second or 30-second TVC, an online video, a corporate video, or a motion graphic-led brand film can all require very different production approache


What is an advertising production company?
An advertising production company is a company that specializes in creating, producing, and executing advertising content. Such...


Nurtec Medical Campaign
It is delightful to work with Lin Min-Chen, 林明禎, for the second time. We created different scenes featuring "Min-Chens" in this...

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