7-Eleven｜Breakfast Combo Motion Graphic Campaign
BRAND
7-Eleven
TYPE
Motion Graphic Video
CATEGORY
Food
LAUNCH DATE
23 July 2020
OVERVIEW
This motion graphic video promotes 7-ELEVEN’s “7仔早餐組合 朝朝抵食”, translating everyday breakfast options into an engaging, information-rich visual experience.
Built with highly detailed motion graphics, the video clearly presents multiple breakfast combinations, pricing highlights, and product features through clean layouts, bold typography, and rhythmic transitions. The fast, structured pacing ensures clarity while maintaining a lively, promotional tone suited for in-store and digital platforms.
Plan B Film transformed retail information into an eye-catching motion graphic video, balancing visual energy with communication efficiency to drive morning appeal and purchase motivation.
CREDIT LIST
CLIENT: 7-ELEVEN
MEDIA: SKY POST
DIRECTOR: Manlam
RELATED WORKS
This featured work showcases Plan B Film Production’s approach to commercial video production, combining strong visual storytelling, brand-focused execution, and production expertise. From concept development to filming and post-production, each project is crafted to support the campaign message and create meaningful audience impact.
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