China Mobile International｜Corporate Brand Film
BRAND
China Mobile
TYPE
Corporate Video
CATEGORY
Branding
LAUNCH DATE
29 September 2019
OVERVIEW
This corporate video showcases the global development of China Mobile International (CMI), highlighting its growth and connectivity across Hong Kong and worldwide markets.
Plan B Film crafted a narrative that reflects CMI’s international reach by featuring a wide range of characters and lifestyles, including office professionals, travellers, young mothers, and families. Each scenario demonstrates how CMI’s services support everyday communication, business operations, and cross-border connectivity.
By weaving together multiple locations, real-life situations, and human-centric storytelling, Plan B Film translated CMI’s large-scale infrastructure and global vision into a relatable corporate message—reinforcing the brand’s role in connecting people and businesses around the world.
CREDIT LIST
CLIENT: CMI 中國移動國際
DIRECTOR: TAOLAM
PRODUCTION HOUSE: YING YING WONG@INVISIBLE LAB
RELATED WORKS
This featured work showcases Plan B Film Production’s approach to commercial video production, combining strong visual storytelling, brand-focused execution, and production expertise. From concept development to filming and post-production, each project is crafted to support the campaign message and create meaningful audience impact.
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