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yuu|Elite Task Force – Grace Wong’s $88 Picks Online Campaign

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BRAND

yuu

TYPE

Online Video

CATEGORY

Branding

LAUNCH DATE

9 June 2022

PROJECT OVERVIEW

Plan B Film Production is proud to present yuu “Elite Task Force – Grace Wong’s $88 Combo”, a dynamic and imaginative commercial brought to life through detailed miniature production design. Starring Grace Wong, the film transforms an everyday shopping promotion into an action-packed, lighthearted mission—earning the 2023 Kam Fan Award (HK4As) – Film Craft: Production Design Gold for its creativity and craftsmanship.

The commercial adopts an energetic “task-force” concept, with Grace Wong leading the charge in a playful mission to reveal her exclusive $88 picks. Miniature environments, handcrafted props, and scale-model sets create a distinctive visual universe where humor, precision, and cinematic storytelling intersect. Every scene blends lively motion with tactile artistry, making the campaign both visually surprising and emotionally engaging.

Dynamic editing, expressive camera angles, and exaggerated action cues amplify the fun, giving the film a hero-style tone while maintaining a warm, approachable personality. Grace Wong’s charismatic performance ties everything together—balancing comedic timing with confident charm as she navigates the miniature world.

From production design to character performance, the campaign celebrates creativity, craftsmanship, and brand personality. By combining miniature magic with a bold action theme, the film communicates yuu’s $88 deal in a memorable, highly shareable way that resonates with audiences of all ages.

PRODUCTION CREDITS

Client: yuu to me @yuu.hk

Agency: Kids & Dogs @kidsanddogs.hk

Creative: Almon @almonlam

Marco @layermarco

Charles @hongkingyeung

Production House: Plan B Film Production Limited @planbfilmhk

Director: Manlam @messymanlam

Producer: Inma Yip @popeyedog

Director of Photographer: Chan Sze Long @szelong_story

Camera Assistant: Chow Chit Chung, Ken Mok

Gaffer: Sai keung @chrislam_foto

Lighting Assistant: Kelvin Lau, Wong Hin Lik

Head of Art Department: Paperskin GK @paperskingk

Art Team:

Sincere @sinceref

Dawn @dawnl021

Jenna @jenna_tattoo

Renne @neohrc

Samuel @samuelxchoi

Production Assistant:

Dee @ardeechan

BonBon @leoip1125

Stylist: 0B @0b0bb0bbb

3D printing company: JODYEAH @jodyyeah

Post Production House: Eighteen and A Half @eighteenandahalf

Post Production Producer: Ling

Editor: Toby Check @tobytobytobytoby

Online Editor: Honky Lau @honkylau

Colorist: Chow Chung @chowchung

Mixing and Sound Design : Labroe Lee @labroe_lee

VO Talent: Ryan

#planbfilmhk #advertising #productionhouse

www.planbfilmhk.com

info@planbfilmhk.com

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Get in touch with our team — we are ready to assist, advise and bring your vision to life.

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