Andrex Hong Kong｜The Bacteria TVC Campaign
BRAND
Andrex
TYPE
Online Video
CATEGORY
Health
LAUNCH DATE
30 April 2021
PROJECT OVERVIEW
Plan B Film presents a high-concept action-comedy commercial for Andrex Hong Kong, created in partnership with Havas Hong Kong. The campaign features the iconic Lo Mang, who brings his legendary martial arts persona to life as the personification of "Toilet Bacteria" invading a family home.
Directed by Tao Lam and produced by Inma Yip, the production utilizes stylized fight choreography and comedic visual effects to turn a routine hygiene message into an unforgettable cinematic battle. The narrative follows Lo Mang’s "Bacteria" as he attempts to "attack" the family, only to be defeated by the superior cleaning power of Andrex Wet Tissue. This project showcases Plan B Film’s expertise in celebrity-driven storytelling and our ability to transform household product benefits into engaging, shareable content that resonates with a broad audience in 2025.
PRODUCTION CREDITS
Production House: Plan B Film
Client: Andrex HK
Agency: Havas Hong Kong
Director: Tao Lam
Producer: Inma Yip
Starring: Lo Mang (羅莽)
#PlanBFilm #PlanBFilmHK #AndrexHK #LoMang #KungFuComedy #TaoLamDirector #InmaYip #HavasHK #ActionCommercial #FamilyHygiene #CommercialProductionHK #VisualStorytelling #BrandedContent #HongKongAdvertising #HygieneHero
7. Contact & Links
Official Portfolio: www.planbfilmhk.com
Business Inquiries: info@planbfilmhk.com
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