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Oronine|Power TVC Campaign

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BRAND

Oronine

TYPE

TV Commercial

CATEGORY

Health

LAUNCH DATE

8 August 2022

PROJECT OVERVIEW

Plan B Film Production is excited to present the Oronine Power TVC, a lively and colorful commercial that transforms everyday skincare into a playful heroic adventure. Set against a vibrant, comic-style environment, the film introduces a family of characters dressed in bold, hero-themed outfits—each representing a unique energy and personality within the household.

The creative direction leans heavily into comic book visual language: exaggerated poses, dynamic frames, pop-art graphics, and punchy transitions bring the world of Oronine to life. These elements give the film a spirited, youthful tone while clearly highlighting the cream’s effectiveness on common skin issues.

As different skin concerns appear throughout the story, each hero-family member steps in with their signature style, using the “power” of Oronine Cream to resolve the problem quickly and confidently. The playful choreography and expressive acting reinforce the product’s role as a reliable household essential—always ready to restore comfort and protection.

A vibrant color palette, clean studio backdrop, and energetic pacing help create a unified visual identity that feels modern and engaging. The balance of humor, character performance, and product clarity ensures that the message is both memorable and easy to understand.

From concept to final execution, the TVC embraces a fun, imaginative approach to skincare communication—bringing Oronine’s trusted benefits to audiences through warmth, creativity, and comic-style storytelling.

PRODUCTION CREDITS

Client: Oronine 娥羅納英 

Agency: Hakuhodo Inc. 

Production House: PlanBfilmhk 

Director: Tao Lam, Manlam  

Producer: Inma Yip 

DOP: Sze Long 

Art Director: GK Lam 

Stylist: 0B PM: Tommy 

Post Production: Uncle Post

BEHIND THE SCENES

Behind-the-scenes moments from the production of the Oronine Power TVC, capturing on-set performances, hero-style character interactions, and the comic-inspired visual direction. The images highlight the energetic filming atmosphere and showcase how playful storytelling and dynamic production came together to bring the “power” of Oronine Cream to life.


  • Vibrant studio set for Oronine TVC at Clearwater Bay Studio.
    Vibrant studio set for Oronine TVC at Clearwater Bay Studio.
  • DOP arranging cinematic shots on the Oronine TVC set.
    DOP arranging cinematic shots on the Oronine TVC set.
  • Actors standing in for pre-lighting on the Oronine commercial set.
    Actors standing in for pre-lighting on the Oronine commercial set.
  • Film crew performing stand-in rehearsal for Oronine TVC.
    Film crew performing stand-in rehearsal for Oronine TVC.
  • Director guiding kid talent for Oronine product consumption shot.
    Director guiding kid talent for Oronine product consumption shot.
  • Crew setting up a dolly track for smooth movement on the Oronine set.
    Crew setting up a dolly track for smooth movement on the Oronine set.

Behind-the-scenes photos from the Oronine Power TVC, showcasing comic-inspired visuals, on-set performances, and the energetic production process.

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