ONLINE VIDEO
網絡廣告
Online video has become one of the most influential forms of digital communication.
At Plan B Film Production, we help brands create high-quality web videos, social content and digital commercials that connect with audiences across beauty, medical, lifestyle and F&B categories.
Our team focuses on refined visual storytelling, precise art direction and cinematic execution — ensuring every online video not only looks great, but also drives engagement and brand impact.
ONLINE VIDEO PRODUCTION for Brands in Hong Kong
Online platforms evolve quickly, and brands need video formats that capture attention instantly.
We specialise in producing online commercials, web-first short videos and social media content tailored for Instagram, YouTube, Facebook, TikTok and brand websites.
Our experience covers fast-paced lifestyle visuals, natural beauty storytelling, cinematic product moments and performance-driven content optimised for digital advertising.
At Plan B Film Production, we collaborate with leading beauty and skincare brands to craft premium online videos with elegant lighting, refined colour palettes and brand-focused styling.
Medical and health-related videos require accuracy, clarity and trustworthiness.Plan B Film creates medical online videos that balance professionalism with modern visual appeal — ideal for hospitals, health brands, clinics, wellness products and medical education content.
Food content demands strong visual appetite appeal.From fast-moving food shots to lifestyle dining moments, our team elevates F&B brands through carefully crafted cinematography, colour grading and motion design.
Plan B Film Production: Driving Digital Engagement Through Premium Visual Storytelling.
Plan B Film Production specializes in driving digital engagement through premium visual storytelling. We deliver web-first video concepts meticulously designed for digital audiences, ensuring immediate impact across various platforms. Our services extend to creating highly effective social media commercials tailored for campaign exposure, as well as developing short-form branded content meticulously optimized for high engagement. Every project benefits from our commitment to technical excellence, featuring full 4K production and premium visual design. We offer a comprehensive, end-to-end service covering creative direction, cinematography, art direction, and all phases of post-production, guaranteeing a seamless execution from the initial concept to the final, polished delivery.
Our Approach for Beauty Brands
SKINCARE & COSMETIC
ONLINE VIDEO PRODUCTION
We have worked with major beauty brands such as Estée Lauder, Shiseido, Guerlain, Sisley Paris, Avène, The Body Shop, Kate Tokyo, Innisfree, Canmake and more. Whether it’s a product demo, mood-driven storytelling or a testimonial-style piece, our team creates visuals that convey texture, glow and product benefits effectively.
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Soft cinematic lighting and skin-tone refinement
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Clean product compositions for high-end aesthetics
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Beauty-brand-friendly pacing and emotional tone
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Visual storytelling tailored for skincare campaigns
MEDICAL & HEALTH
ONLINE COMMERCIAL PRODUCTION
We have created campaigns for brands such as GNC, Centrum, MegaRed, Panadol and more.
Why MEDICAL BRANDS Work with Us
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Clear, responsible communication of product benefits
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Professional location setups and clean visual style
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Reliable, regulatory-safe messaging
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High-credibility storytelling suitable for patient and consumer audiences
Nestlé Oral Impact｜Healthcare Online Campaign Video
Plan B Film Production presents the Nestlé Oral Impact commercial set in a clean blue studio environment, featuring a professional doctor character who explains the product’s role in supporting recovery for cancer patients. The film delivers clear medical information while using clever visual cues to keep the message engaging and easy to understand.
Diane Be True｜The No-Budget Nature Documentary Brand Film
Produced by Plan B Film, this "No-Budget" ecological mockumentary for Diane Be True features the iconic Mike Director. Directed by Manlam, the film uses a hilarious, lo-fi documentary style to interview Mike about his "natural" lifestyle and the brand's botanical ingredients. A comedy-driven approach to sustainable beauty.
Andrex Hong Kong｜The Bacteria TVC Campaign
Produced by Plan B Film and directed by Tao Lam, this hilarious and high-energy commercial for Andrex Wet Tissue features martial arts legend Lo Mang as the villainous "Toilet Bacteria." Using a blend of action-comedy and stylized visuals, the film highlights how Andrex saves family health from the ultimate germ attack.
Redoxon x Alex Lam｜The Travel Savior Brand Campaign
A romantic, humorous rescue mission produced by Plan B Film! Directed by Taolam, this Redoxon travel episode features brand ambassador Alex Lam as a "divine savior" for a girl facing the threat of sickness before her trip. A charming blend of comedy and romance showcasing the ultimate travel essential.
Redoxon Kids｜Mission for Carefree Childhood Campaign
Produced by Plan B Film, this heart-warming "Kids" episode features Alex Lam as a guardian for active children. Directed by Taolam, the story follows a worried mother whose anxiety about her child’s health is relieved by Alex's intervention, proving that with Redoxon, kids can explore the world without limits.
Redoxon Office｜Mission to Combat Workplace Fatigue Campaign
Produced by Plan B Film, the "Office" episode features Alex Lam as a divine guardian for exhausted white-collar workers. Directed by Taolam, the story humorously depicts Alex saving a lethargic employee from the brink of burnout, injecting a burst of immunity and vitality into the high-pressure workplace.
FOOD & BEVERAGES
ONLINE VIDEO & DIGITAL COMMERCIALS
We have produced food and beverage videos for brands such as Pizza Hut, Knorr, 7-Eleven, Maxim’s and more, creating content for both TV commercials and online campaigns across Hong Kong and Asia.
Visual Techniques for F&B
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Macro food textures and slow-motion highlights
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Natural and vibrant lighting for freshness
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Lifestyle moments that emphasise taste, mood and culture
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Digital-first edits suitable for online ads and social placements
Tam Jai Sam Gor｜Miniature Online Campaign Video
Plan B Film Production presents our latest work for Tam Jai SamGor and Tam Jai, “The World of High Fiber.” Through miniature filmmaking and imaginative visuals, the TVC highlights the brand’s new high-fiber products in a playful and engaging way. As a Hong Kong production house, we craft creative video content from concept to screen.
Nespresso｜To A Bold New Start Chinese New Year Campaign
A vibrant CNY-themed food video created for Nespresso’s global market, showcasing how to craft a festive coffee using clear, step-by-step visuals in a rich red palette. Produced through a complex, multilayered collaboration across Singapore, Switzerland, and France, with professional baristas and specialists supporting the execution.
7-Eleven 7CAFÉ｜A Sensory Christmas ASMR Online Campaign
Experience the festive sounds of the season with Plan B Film’s latest ASMR collaboration for 7-Eleven 7CAFÉ. Directed by Man Lam, this Christmas campaign captures the soothing, crisp textures of coffee brewing and holiday cheer. A creative partnership with Sky Post and Kids & Dogs, featuring an immersive score by Day Tai.
CREATIVE ONLINE COMMERCIALS
FOR HONG KONG BRAND
Beyond specific industries, we also produce a wide range of online commercials across retail, tech, lifestyle, property, finance and education.
Our flexible creative workflow ensures that every project — big or small — receives the same level of attention, craftsmanship and creative care.
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Brand story videos
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Launch teasers and hype videos
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KOL / influencer-driven content
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Social media cut-downs and adaptations
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Fast-turnaround online ads for campaign needs
Mannings x Santa Lucy｜Director’s Cut Campaign Film
Plan B Film Production presents a festive Christmas film featuring Lucy as Santa, helping people fulfil their holiday wishes through Mannings.
With Lucy as the main character, the entire shoot was completed within a strict four-hour time limit, requiring precise planning and highly efficient execution. Every scene was carefully scheduled around the child performer’s energy and availability, with performance-critical moments prioritised and minimal retakes.
This director’s cut reflects Plan B Film’s ability to deliver warm, character-driven storytelling while managing the unique challenges of time-sensitive productions involving child talent.
yuu｜Dad Online Campaign Video
A warm and relatable online video showing a dad taking care of his baby, while using the yuu app to easily shop for daily essentials—making modern parenting simpler and stress-free.
yuu｜Mahjong Online Campaign Video
A fun, high-energy online video where actors exaggerate their reactions while playing mahjong, showing how easy it is to order daily essentials through the yuu app—even in the middle of a game.
7-Eleven Hong Kong｜1,000 Stores Celebration Brand Film
A music-video–style celebration film marking 7-Eleven Hong Kong’s milestone of opening 1,000 stores. Shot across diverse locations in Hong Kong, the video features people from all walks of life—office workers, athletes, kids, families, dancers, and 7-Eleven staff—coming together in a citywide moment of celebration.
Why Choose PLAN B for Online Video Production?
With over 100 successful commercial projects since 2013, our team is experienced in digital-first production under different brand requirements and timelines.
Our focus is on delivering visually distinctive, brand-aligned online content that meets the fast-paced needs of modern marketing.
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Strong visual direction and cinematic quality
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Complete in-house production and post-production
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Efficient communication and fast turnaround
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Experience across major Hong Kong and Asia-Pacific brands
Get Professional Video Advice tailored to your brand needs.