Dermacept C25 x Joyce Cheng｜Skincare Online Campaign

Plan B Film Production proudly presents the Dermacept C25 “Extreme Confidence Beauty” campaign featuring Joyce Cheng（鄭欣宜）, a film that blends emotional empowerment with a premium skincare narrative.

The creative direction embraces a dark, high-end visual tone, using refined CG effects and glowing C25 particles to symbolize inner strength, renewal, and the unlocking of one’s full potential. This aesthetic mirrors the core message of the campaign: beauty begins with confidence—and confidence begins from within.

Joyce Cheng’s presence brings authenticity, strength, and vulnerability to the piece. Her expressive performance anchors the storytelling, portraying a modern woman embracing self-worth while pushing past her perceived limits. Soft close-ups, shadow-play lighting, and elegant framing highlight natural beauty while reinforcing a luxurious mood.

CG enhancements—such as radiant micro-particle bursts, energy lines, and absorption visuals—represent C25’s potency and the renewal it brings to the skin. These effects complement Joyce’s emotional arc, transforming a scientific message into a visually evocative journey.

The pacing blends smooth transitions with rhythmic intensity, creating a balance between premium sophistication and viral engagement. Through this fusion of technology, cinematic texture, and expressive performance, the film positions Dermacept C25 as a skincare solution that empowers women not only to enhance their skin, but to embrace confidence without limits.

This project showcases Plan B Film Production’s ability to merge visual artistry with emotional storytelling—creating a memorable beauty film that resonates deeply with modern audiences.