Eau Thermale Avène｜Very High Protection Sun Care Skincare Campaign

Plan B Film HK presents a vibrant and high-definition commercial for Eau Thermale Avène’s Sun Care (Very High Protection) range. To showcase the product's ultimate performance against UV rays, the production was filmed in a natural, sun-drenched outdoor environment, emphasizing the joy of summer and outdoor freedom without skin irritation.
Directed by Harris Kristanto and produced by Inma Yip, the film utilizes high-speed cinematography and crisp, warm lighting to capture the "sunshine lifestyle." The visual narrative focuses on the product's invisible texture and water-resistant properties, framed against the brilliance of the sun to reinforce Avène's position as a leader in sensitive skin safety. This project demonstrates our production house’s expertise in lifestyle outdoor production, skin-texture cinematography, and high-impact seasonal marketing.